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Email Marketing · Partly verified pricing

Mailchimp pricing

All Mailchimp plans with their limits and prices, read from the official pricing page and last verified on Oct 12, 2026. Compare it with other services →

What Mailchimp costs at common list sizes

ContactsEmails/moCheapest fitting planMonthlyBilled yearly
1,000 5,000 Fits your needs, but the price at this size is not published or not verified. — —
5,000 25,000 Fits your needs, but the price at this size is not published or not verified. — —
10,000 50,000 Fits your needs, but the price at this size is not published or not verified. — —
25,000 125,000 Fits your needs, but the price at this size is not published or not verified. — —
50,000 250,000 Fits your needs, but the price at this size is not published or not verified. — —

USD unless the provider only prices in another currency; no add-ons. Use the calculator for your exact numbers and features.

Plans

Free

Free plan · monthly billing
Contacts
up to 250
Emails
500/mo
Daily limit
250
Users
1
Price
from $0.00/mo
  • Email campaigns
  • Email templates — Limited pre-built templates
  • Popups — Popup forms are in beta with very limited availability
Sending is paused when the contact or email limit is exceeded.
Email support for the first 30 days only.

Essentials

Paid plan · monthly billing
Contacts
No limit
Emails
By tier
Users
3
Price
Not verified
  • Email campaigns
  • Email templates
  • Scheduling
  • No provider branding
  • Team permissions
  • Multiple users
  • Popups — Popup forms are in beta with very limited availability
  • Basic automations — Up to 4 flow steps
  • Multi-step automations — Up to 4 flow steps
Monthly email sends: 10× contacts.
Overages are billed automatically when the contact or sending limit is exceeded.

Standard

Paid plan · monthly billing
Contacts
No limit
Emails
By tier
Users
5
Price
Not verified
  • Email campaigns
  • Email templates
  • Scheduling
  • No provider branding
  • Team permissions
  • Multiple users
  • Popups — Popup forms are in beta with very limited availability
  • Basic automations — Up to 200 flows
  • Multi-step automations
  • HTML email editor
  • AI email generation
  • Dynamic content
Monthly email sends: 12× contacts.
Overages are billed automatically when the contact or sending limit is exceeded.

Premium

Paid plan · monthly billing
Contacts
up to 250,000
Emails
By tier
Users
Unlimited
Price
Not verified
  • Email campaigns
  • Email templates
  • Scheduling
  • No provider branding
  • Team permissions
  • Multiple users
  • Popups — Popup forms are in beta with very limited availability
  • SSO
  • Basic automations — Up to 200 flows
  • Multi-step automations
  • HTML email editor
  • AI email generation
  • Dynamic content
Monthly email sends: 15× contacts.

Custom Premium

Enterprise plan · monthly or yearly billing
Contacts
Custom
Emails
By tier
Users
Not documented
Price
Contact sales
More than 250,000 contacts: contact sales.

Sources and verification

Read from: mailchimp.com/pricing/marketing/ . Every price is backed by a quote from that page and re-checked daily; last verified Oct 12, 2026. Taxes: not stated by the provider.

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